Some of the most popular/widely-shared content on our website during the past 12 months – perhaps an indication of what's to come in 2022? 🔮

(This post started life as Supercool's December 2021 newsletter. It proved so popular I thought it'd be useful to share on the website too. I won't make a habit of this so join our Mailing List for more of the good stuff.)

You're most interested in:

Inclusivity

Minding our language – a sensible, sensitive approach to the words we use
Attracting 'diverse' talent– how we help folks feel that they belong
Working with me – shared docs are helping us work better as a remote team

Accessibility

How to write good alt text– this one's even been translated into Japanese 🇯🇵
How to Chromevox – the Chrome extension that acts as a screenreader
Supercool Sessions #4 – with guest speaker Molly Watt

Content

How to write great web copy – write for humans and for search engines
How to create engaging, effective calls to action – get folks to 'do' something
How to create great online images – practical advice in this handy mini-series

Sustainability

How to create a sustainable website – practical advice in this handy mini-series
Supercool Sessions #5– reduce your website's carbon footprint
How to make a Sustainability Pledge – your journey to sustainability starts here!

And here's a little extra: Taking action on climate change: on stage, off stage, and online – a recording of our talk with Unicorn Theatre at the AMA Conference 2021. (Big love to the AMA team for allowing us to share this 🤗)