Pioneering creativity

22 August 2007

This is an old post, so may include broken links and/or out-of-date information

The Creative Compass project that began several months ago has now entered a new phase, with the launch of the Supercool-designed identity and website

On the site, numerous stories needed to be told, but each had to be given equal priority - no story is more important than another. Our neat solution?

The stories are represented by a grid of images (each clicks through to the appropriate story) and these images appear in a random order each time the page is refreshed. So, all stories remain equal. Ta-daaaaa!

… the website and brochure are great. The director thinks so too – he was very impressed and now the brochure is the only thing in his reception area!

Marketing Officer, Birmingham City Council

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