Ticketing Professionals Conference

Hello, we're Supercool. We combine design, tech, and data to craft websites that make life easier for arts, cultural, and heritage organisations – and your audiences.

Since 2004 we’ve been collaborating with teams at leading organisations all over the UK. Together, we craft elegant, flexible, and effective websites that improve long-term resilience – helping you save time, increase revenue, and get closer to audiences.

We went along to TPC in Manchester to share some of our knowledge, learn new things, and chat all things ticketing.

We were also part of the following sessions:

🎟️ All Access Pass: Building your dream career in ticketing 

Tue 24 March, 11am

Kate was part of an esteemed and excellent panel* in this session that was all about you! How to communicate your incredible skills in a killer CV, how to be a generalist, and career routes for ticketing professionals. 

*Hatti Simpson of Nimax Theatres, James Broderick from Sadler’s Wells, and Line-Up's Emily Childs.

🎟️ When "Yes, we have an API" isn't enough: Effectively integrating solutions

Tue 24 March, 1:50pm

Supercool's Andrew Ladd joined this panel session led by Activity Stream's Andrew Girvan and Einar Saevarsson. Discussions covered fragmented systems that claim to connect but ultimately don’t deliver on their promise. And what it really takes to unify data flows across ticketing, marketing, and customer engagement.

🎟️ Where should we innovate in ticketing? 

Wed 25 March, 2:30pm

Conferences like TPC showcase the depth and richness of innovative thinking around ticketing today — from AI, to dynamic pricing, to improved CRM. But when was the last time you went along to a session about improving the process of actually setting up a show, or selling a ticket? 

Andrew's session wasn't a sales pitch but rather a challenge to attendees to consider the fundamentals of their ticketing setup.

Andrew loves working with clients to understand their biggest problems – and work out how technology can provide clever new solutions. He helps organisations to improve online accessibility, create new features that reduce staff workload, and increase ticket sales.

James founded Supercool in 2004 and has worked with cultural organisations on digital projects ever since. From web design to ticketing integration, user experience to engaging stakeholders – James has vast experience in helping museums and cultural organisations make the most of nifty tech and user-focused design. 

Kate supports organisations with content strategies, new website projects, and digital strategies that redefine user experiences. Kate’s journey spans roles in ticketing and fundraising at theatres and concert halls, strategic consultancy at Spektrix, and an MBA with a digital sustainability focus.

We've got loads of knowledge to share: 

• Nifty ticketing integration
• Website user testing
• Digital accessibility
• Digital sustainability
• New website projects

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