Museums Association Conference
St Fagans National Museum of History, Cardiff – 6-9 October 2025
Hello, we're Supercool. We've been crafting elegant, flexible, and effective websites for museums and other cultural organisations since 2004.
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Your website is an important part of encouraging in-person visits – but also for showcasing your collections and projects online. We'd love to help you bring history to life, and speak to more – and more diverse – audiences.
Meet Andrew and James
Andrew and James are here at the Museums Association Conference – come and say hi!
This year’s Conference theme, Perthyn / Belonging, promises thought-provoking discussions, and inspiring ideas for the Museums sector.
Andrew loves working with clients to understand their biggest problems – and work out how technology can provide clever new solutions. He’s helped organisations with improving online accessibility, creating new features that reduce staff workload, and increasing ticket sales.
James founded Supercool in 2004 and has worked with cultural organisations on digital projects ever since. From web design to ticketing integration, user experience to engaging stakeholders – James has vast experience in helping museums and cultural organisations make the most of nifty tech and user-focused design.
We've got loads of knowledge to share, so come and talk to us about things like:
- Website ticketing integration
- Website user testing
- Digital accessibility
- Digital sustainability
- New website projects
We're looking forward to meeting you, and chatting about all things digital and websites.
Case studies

Nine venues, one website
Creating an easy-to-manage – and user-friendly – multi-venue website for Birmingham Museums Trust.
National Museums Scotland – showcasing collections online
How we're helping NMS “to preserve, interpret and make accessible for all, the past and present of Scotland."
National Museums Scotland – putting users first
How we worked with One Further to run user testing with more than 900 participants.
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